Champlain College has built a reputation for meeting students where they are, and their new marketing needed to reflect that same momentum. Brandthropology, a traditional print agency brought us in to translate that idea from print into broadcast, turning existing campaign assets into television and web spots with the message, motion and momentum the client asked for.
Adapting print advertising to broadcast isn't just about adding motion. It's about understanding the original creative intent and then adding life to it, to carry it into a new format without diluting it.
When an agency needs a production partner who can step in and elevate what's already been built, that's exactly where we do our best work. If your campaign is ready to move, let's talk.
