Sometimes you need sophisticated 3D modeling and animation tools to tell the story that needs to be told. Behind the scenes ‘breakdown reel’ look at the math, art direction, and story, that goes into creating 3D virtual foods, products, brand identities, and architecture animation.
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Some clients who come to us may be looking for a product visualization prior to actual manufacturing production, or just a way to make a sale a little more fun for their customers. Ashley Ziegler who is a graduate of SCAD, Savannah College of Art and Design, is our senior animator. Product previsualization, digital signage marketing in a store, or an online web film to educate viewers about a cause, a great way to get creative is using 3D animation. Through Maya computer animation and After Effects graphics we can make our clients stand out.
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Burton Snowboards brand film, for their future Step On Bindings, to grow excitement for sales reps and retailers. Using Burton’s IBM CATIA CAD data via IGES to our Maya system for 3D animation and pre visualization, the 3D models showcased and pitched the new snowboard technology a year before actual product manufacturing began.
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Burton came to us to visualize CAD IGES data from their IBM Catia system with our 3D photo-real animation expertise, a year before their product was real. Photorealistic 3D animation helped them to build excitement and take pre-orders before any production.
Continue readingNordica wanted to use our 3D animation expertise to pre visualize changes in how ski boots operate. The Fire Arrow was introduced in this virtual, photo-real way to their dealer network using this film to build excitement and sales prior to manufacture.
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